Current:Home > NewsThe story behind Carl Weathers' posthumous Super Bowl ad-LoTradeCoin
The story behind Carl Weathers' posthumous Super Bowl ad
View Date:2024-12-23 16:18:29
Carl Weathers appeared in a Super Bowl ad on Sunday night, a moving cameo for the linebacker-turned-actor who died earlier this month at age 76.
Weathers, who played several seasons with the Oakland Raiders in the 1970s before pursuing acting full-time. Over the course of his career he embodied such iconic characters as Apollo Creed in the first four "Rocky" movies, Derick "Chubbs" Peterson in "Happy Gilmore," and himself in "Arrested Development."
More recently, Weathers had been working on a Super Bowl ad for the online gambling company FanDuel, according to a teaser it released in January.
The ad focuses on former NFL tight end Rob Gronkowski's "kick of destiny," which he attempted unsuccessfully last Super Bowl.
In the teaser, according to People, Gronkowski is preparing to attempt a field goal for the second year when Weathers shows up on a motorcycle to offer Rocky-style words of encouragement.
After Weathers' Feb. 1 death, FanDuel, which sponsors the "kick of destiny," said it was adjusting the commercial but would leave Weathers in it.
"The family has been very supportive that they would still like to see Carl in the work," Andrew Sneyd, FanDuel's executive vice president of marketing, told Variety this week.
Gronkowski attempted the kick before Sunday's game, but missed again. The final version of the FanDuel ad that aired during the game shows onlookers and celebrities, including Weathers, reacting with disappointment.
"You gave it your all, Gronk," he says softly, watching on TV in a dimly lit room.
The ad ends with a shot of Gronkowski, mid-practice, turning around to look at Weathers, who is standing with his arms crossed, nodding approvingly. The words "Thank you, Carl," and the years 1948-2024 appear underneath.
Sneyd said FanDuel had built two original versions of the ad, one to use if Gronkowski made the kick and another if he missed, and that the content "wouldn't be appropriate for us to do any more" given Weathers' passing. The company reworked it, with Weathers' family's approval.
Sneyd said the team was "viewing edits through tears."
"[Weathers was] a wonderful man and he genuinely is an inspiration and had such a positive outlook on the world," he told the publication. "We want to make sure we try to meet this moment with the respect it deserves."
veryGood! (76852)
Related
- Steelers' Mike Tomlin shuts down Jayden Daniels Lamar comparison: 'That's Mr. Jackson'
- Cheer on Team USA for the 2024 Paris Olympics with These Très Chic Fashion Finds
- Matthew McConaughey Reveals Why He Quit Hollywood for 2 Years
- Who challenges Celtics in 2024-25 season? Top teams in East, West that could make Finals
- It's Red Cup Day at Starbucks: Here's how to get your holiday cup and cash in on deals
- Developing Countries Say Their Access Difficulties at Bonn Climate Talks Show Justice Issues Obstruct Climate Progress
- Bachelor Nation’s Ryan Sutter Admits Cryptic Posts About Trista Sutter “Backfired”
- Disney settles Magic Key class action lawsuit, find out if you qualify
- Taylor Swift's Dad Scott Swift Photobombs Couples Pic With Travis Kelce
- Michigan man wins largest prize ever on lottery website, $7.19M, by taking dad's advice
Ranking
- Falling scaffolding plank narrowly misses pedestrians at Boston’s South Station
- Judge overseeing NFL ‘Sunday Ticket’ trial voices frustrations over the case
- Subway unveils new Footlong Dippers: Here's what they are
- Reese Witherspoon's Draper James x The Foggy Dog Has The Cutest Matching Pup & Me Outfits We've Ever Seen
- Ben Foster Files for Divorce From Laura Prepon After 6 Years of Marriage
- The Nissan GT-R is dead after 17 years
- Cameron Brink has torn ACL: Sparks rookie, 3x3 Olympian will miss Paris Olympics
- Former CNBC analyst-turned-fugitive arrested by FBI after nearly 3 years on the run
Recommendation
-
A list of mass killings in the United States this year
-
How Rachel Lindsay “Completely Recharged” After Bryan Abasolo Breakup
-
Billy Ray Cyrus Accuses Ex Firerose of Conducting Campaign to Isolate Him From Family
-
Reaction to the death of Willie Mays, ‘a true Giant on and off the field’
-
Social media star squirrel euthanized after being taken from home tests negative for rabies
-
Chrissy Teigen Claps Back Over Her Dirty Bath Water Video
-
Broken nose to force France's soccer star Kylian Mbappé to wear a mask if he carries on in UEFA championship
-
Mysterious monolith appears in Nevada desert, police say